Penningtons Affiliate Program

Penningtons is a Canadian apparel retailer specializing in a wide selection of plus-size garments for women, championing body diversity and inclusive fashion. The brand features a diverse array of clothing options, ranging from everyday outfits to elegant formal wear, available in sizes 14 to 32. Prioritizing both fit and comfort, Penningtons offers curated collections that encompass stylish ensembles, activewear, undergarments, loungewear, and various accessories. By focusing on fashion as a means of empowerment, the company meets the demands of contemporary women looking for high-quality clothing that celebrates their curves with assurance.
Penningtons
Penningtons website preview

Key Features of Penningtons Affiliate Program

Affiliate Networks
Cookie Duration
Variable
Commission
2-4% per sale
Product Type
Physical
Regions
International

How to Join Penningtons Affiliate Program Step by Step

Before applying to join the program, take time to review all requirements and terms. This will help you understand if the program matches your promotional capabilities and audience interests in the Women's Clothing space.

Follow these steps to become a Penningtons affiliate:

  1. Choose your registration method from the available options
  2. Submit application and wait for approval (1-2 days)
  3. Get your tracking links and start promoting

The program is available through affiliate networks.

Affiliate Networks

Join through these affiliate networks:

Target Audience for Penningtons

Understanding the target audience is crucial for success in affiliate marketing. By creating content that resonates with these specific demographics, you'll increase conversions and maximize your commission earnings.

Penningtons is dedicated to meeting the needs of women who seek fashionable clothing that embraces body diversity and promotes empowerment. As a brand that values inclusivity, it caters to a broad spectrum of preferences and lifestyles, ensuring that customers find garments that not only fit well but also allow them to express their individuality with confidence.

Primary Audiences

  • Curvy Fashion Enthusiasts: Women who embrace their bodies and seek stylish options that enhance their curves.
  • Active Lifestyle Seekers: Women looking for comfortable and functional activewear that supports their fitness goals while still being stylish.
  • Formal Wear Shoppers: Women in need of elegant attire for special occasions, including parties, weddings, and professional events.

Key Customer Characteristics

  • Body Positive Mindset: Customers who celebrate their bodies and seek clothing that reflects their self-acceptance.
  • Value-Driven Shoppers: Women who prioritize quality and comfort in their clothing choices, looking for durable options that last.
  • Diverse Fashion Tastes: Individuals with varying style preferences, from casual to chic, who appreciate a wide range of clothing options.

Your Questions Answered

How become a partner of Penningtons?
You can join through: Impact
How much can I earn with Penningtons affiliate program?
Penningtons offers 2-4% per sale
What are Penningtons affiliate program ratings and reviews?
The effectiveness of any affiliate program varies across different networks and depends on individual partner performance, promotion strategies, and target audience. Key metrics such as EPC (Earnings Per Click), CR (Conversion Rate), AOV (Average Order Value), and Reversal Rate may differ between networks. This makes it impossible to provide a universal rating that accurately reflects potential success for all partners.
Which countries does Penningtons accept traffic from?
The program is available for promotion in International.
What is Penningtons affiliate program cookie duration?
Conversions are tracked within Variable
Antony Core
About the Author: Antony Core

Senior Affiliate Marketing Strategist with 15+ years of experience. Google Ads & Analytics certified. Currently partners directly with major B2B brands as traffic acquisition specialist and has generated consistent 6-figure revenues through strategic affiliate marketing.