USA TODAY Network Affiliate Program

The USA TODAY Network, a division of Gannett Co., Inc., is a vibrant media entity dedicated to providing top-notch journalism through a wide array of digital, mobile, and print channels. Aiming to enable communities to engage, take action, and flourish, the organization presents creative marketing strategies in conjunction with its news coverage. Recognized as one of the most extensive media networks from local to national levels in the nation, the USA TODAY Network delivers captivating content that spans news, sports, entertainment, and beyond. Its varied collection features renowned brands like USA TODAY and over 250 local media organizations that connect with millions on a daily basis.
USA TODAY Network
USA TODAY Network website preview

Key Features of USA TODAY Network Affiliate Program

Affiliate Networks
Cookie Duration
Variable
Commission
$2.50-10 per purchase
Product Type
Digital
Regions
International
Niche

How to Join USA TODAY Network Affiliate Program Step by Step

Before applying to join the program, take time to review all requirements and terms. This will help you understand if the program matches your promotional capabilities and audience interests in the News space.

Follow these steps to become a USA TODAY Network affiliate:

  1. Choose your registration method from the available options
  2. Submit application and wait for approval (1-2 days)
  3. Get your tracking links and start promoting

The program is available through affiliate networks.

Affiliate Networks

Join through these affiliate networks:

Target Audience for USA TODAY Network

Understanding the target audience is crucial for success in affiliate marketing. By creating content that resonates with these specific demographics, you'll increase conversions and maximize your commission earnings.

The USA TODAY Network caters to a diverse audience that values comprehensive access to information across multiple platforms. This audience seeks reliable journalism that empowers them to engage with their communities and stay informed about local and national events. Their preferences lean towards dynamic content that not only informs but also inspires action and fosters community engagement.

Primary Audiences

  • Local Residents: Individuals interested in staying updated about their immediate communities through localized news coverage and events.
  • National News Consumers: Readers who prefer a broad perspective on current events, including politics, economics, and cultural trends, presented in an accessible manner.
  • Sports Enthusiasts: Fans seeking in-depth coverage of local and national sports, including analysis, highlights, and feature stories on their favorite teams and athletes.
  • Entertainment Seekers: Audiences looking for the latest updates on movies, music, and celebrity news, along with features and reviews that enhance their entertainment choices.

Key Customer Characteristics

  • Engaged Community Members: Readers who actively participate in their communities and value news that helps them connect and engage with local issues.
  • Tech-Savvy Consumers: Individuals who prefer accessing news through digital platforms, including mobile apps and websites, valuing convenience and instant updates.
  • Lifelong Learners: People who prioritize staying informed and educated about various topics, demonstrating a keen interest in comprehensive journalism and diverse perspectives.
  • Social Media Users: Audiences who engage with news content via social media platforms, sharing articles and discussions that contribute to broader conversations.

Your Questions Answered

How become a partner of USA TODAY Network?
You can join through: Impact
How much can I earn with USA TODAY Network affiliate program?
USA TODAY Network offers $2.50-10 per purchase
What are USA TODAY Network affiliate program ratings and reviews?
The effectiveness of any affiliate program varies across different networks and depends on individual partner performance, promotion strategies, and target audience. Key metrics such as EPC (Earnings Per Click), CR (Conversion Rate), AOV (Average Order Value), and Reversal Rate may differ between networks. This makes it impossible to provide a universal rating that accurately reflects potential success for all partners.
Which countries does USA TODAY Network accept traffic from?
The program is available for promotion in International.
What is USA TODAY Network affiliate program cookie duration?
Conversions are tracked within Variable
Antony Core
About the Author: Antony Core

Senior Affiliate Marketing Strategist with 15+ years of experience. Google Ads & Analytics certified. Currently partners directly with major B2B brands as traffic acquisition specialist and has generated consistent 6-figure revenues through strategic affiliate marketing.